SSNIT clarifies hotel advertisement, denies sale reports

The Social Security and National Insurance Trust (SSNIT) has dismissed reports suggesting it is selling its hotel investments, describing the claims circulating across traditional and social media as “false, misleading, and without basis.”

In a statement issued on Thursday, May 22, 2026, SSNIT clarified that recent advertisements published in the Ghanaian Times and the Daily Graphic were not calls for bids to sell any hotel assets.

“SSNIT is not selling any of its hotel investments,” the Trust said.

According to the Trust, the adverts simply invited qualified consulting firms to provide advisory services for Golden Beach Hotels Limited, operators of La Palm Royal Beach Resort, Elmina Beach Resort and Busua Beach Resort.

SSNIT explained that the consultants are expected to independently assess the company’s operations, recommend turnaround strategies, and develop a five-year business plan to boost competitiveness and profitability.

“The engagement is therefore a business improvement and strategic planning exercise intended to enhance operational performance and preserve value, not a divestment process,” the statement stressed.

Management also reassured contributors and pensioners that Labadi Beach Hotel remains one of its strongest-performing hospitality investments and continues to be a strategic asset.

“Labadi Beach Hotel continues to perform strongly and remains a strategic investment within SSNIT’s portfolio,” the Trust noted, adding that it is supporting expansion initiatives to enhance long-term value.

SSNIT reiterated its commitment to safeguarding contributors’ funds through prudent, sustainability-driven investment decisions.

“SSNIT remains fully committed to safeguarding and prudently managing contributors’ funds,” management emphasised.

The Trust therefore urged the public to disregard reports of an alleged hotel sale, assuring stakeholders of its continued commitment to the sustainability and growth of the national pension scheme.